A Human/AI Blend isn't Always The Best Option

A new study “recruited management consultants from Boston Consulting Group.” One of the tasks was to brainstorm about a new type of shoe, sketch a persuasive business plan for making it and write about it persuasively. Some researchers had believed only humans could perform such creative tasks. They were wrong. The consultants who used ChatGPT produced work that independent evaluators rated about 40 percent better on average. In fact, people who simply cut and pasted ChatGPT’s output were rated more highly than colleagues who blended its work with their own thoughts. And the A.I.-assisted consultants were more than 20 percent faster.

Read more in The New York Times