Tuesday Tech Tools: 52 Social Media Tools
/Account Killer
Shows how to completely close any social media account, not just disable them.
Agorapulse
Twitter and Facebook AND Instagram management tool. Receive instant email notification every time one of your automated moderation rules applies to a post or comment. Discover your most engaged fans based on interaction with your page. Coordinates contests and promotions. Accounts start at $29 a month.
Bit.ly
URL shortening and bookmarking service that also offers real time-analytics as well as click tracking. Works with Twitter and Facebook. Free.
Bottle Nose
Track news and trends across social networks.
BrandYourself
Manage and take ownership of your search results. Helps to make sure search engines find the real you and put your relevant results at the top.
Buffer*
Popular social media scheduling service for posting to multiple sites at one time: Twitter, Facebook, LinkedIn, Pinterest and Google+. Can schedule for later. Analytics. providedFree, however, $10 (and up) a month gives you unlimited scheduling so you can plan your content ahead of time.
BuzzSumo
Dashboard showing hot social media topics from Facebook, Twitter, LinkedIn, Pinterest, and Google+. A few free searches each day or unlimited if you sign up for an account with an email address. Alternative to Uprise.io.
Carma
Analytic insights for PR. Paid.
Cision
Large public relations software firm that merged with Vocus. Focused on executing and measuring influencer-oriented media campaigns. Large media and blogger database, distributes press releases, manages influencer outreach, and measure social media activities.
Clear
App that finds and flags your potentially inappropriate past social media posts and tweets.
Crimson Hexagon
In-depth sentiment metrics for planning social strategies. No mobile app. Paid.
Crowdfire
(Formerly JustUnfollow) This app shows your Twitter followers, unfollowers, inactive users, nearby followers, people who don't follow back and people and more all at one time--works with Instagram as well.
Crowd Booster*
Pulls together your Facebook and Twitter info (time most people look at your images or video uploads, your total reach, engagement, etc.). Helpful for devising a social media strategy. At a glance analytics recommendations on timing as well as audience insights. Starting at $9 a month.
Crowdtangle*
A "social listening device" that locates well-performing Facebook posts in a given area of content and shows them in a dashboard. If applicable to a client then users are able to either re-post the trending post or take that concept and make it useful to the specific audience. Called the secret behind UpWorthy’s success. Formally a monthly subscription cost but purchased by Facebook in 2016 and now free though there is a vetting process.
Dataminr
Tool for catching what's news on Twitter before it trends.
EveryPost
Post to Twitter, Google+, Pinterest, Facebook, LinkedIn, Tumblr, all at one time. Free.
Feedient
Aggregation of social media feeds (Facebook, Twitter, Instagram, YouTube, Tumblr) into one scrollable dashboard. Free.
Foursquare
Geolocation search.
GeoFeedia*
Search social media in real-time by location. Find photos, tweets, and other user generated content. For a cost, GeoFeedia will set up a geofence for a particular place. Draw a circle around any area on a map to see all the content being posted by users within that area in real-time. Around a store so management can see what people are saying while browsing or a news organization can build a fence around a place where news is happening. $1,450 a month for up to five users.
Gephi
Popular social networking analysis tool. Interactive visualization and exploration platform for all kinds of networks and complex systems, dynamic and hierarchical Graphs. steep learning curve. Watch a video introduction to an older version here.
Glisser
Glisser "makes presentations social" by making slides sharableto audience phones and laptops. Live polling, Twitter feeds and other audience interaction. Free but a paid subscription offers more options.
Google Trends
Info on what people are searching for in google, find trends, etc.
Hashtags
A real-time tracker of Twitter hashtags (like a tag for tweets, describing the content or nature of the tweet).
HootSuite*
Probably the most popular social media dashboard. Manage multiple accounts across multiple social networks: execute campaigns, schedule messages, track mentions and traffic. Monitor your data in scrollable columns from up to five social networks for free. Pro versions (starting at $8.99 per month).
Iconosquare*
Metrics for Instagram including top photos, which filters you use the most, most engaged followers, etc. Many different types of data nicely displayed with visualizations. Free.
IFTTT*
Stands for "If This Then That." Power tool for setting up automatic responses to Tweets, FB posts etc. Creates what programmers call conditional expressions. Such as sending a Tweet each time you make a blog post. Integrates well with HootSuit and Buffer. Samples.
Instagram*
The photo and video sharing app owned by Facebook is also a polling tool. Will accommodate single question polls with two answers (yes no) and a guessing game type of polls with up to four answers. While it has limited options, it’s free and can reach a large audience.
Instatrack
App that tells you about your Instagram followers.
Knowem
Allows you to check for the use of your name, brand, product, or username in more than 500 social media websites to see if it already taken and to secure it if it is not.
Kurrently
Search engine for Facebook and Twitter.
Later*
Social media scheduler especially for Instagram posts but also handles Twitter, Facebook, etc. Requires an image to post so the focus is on the visual. Lets you store your graphic images in a Media Library. There is a free version that is useful (though it limits certain dimensions or file sizes) while the paid option (starting at $9 a month) gives you manage comments and such.
LiveBlog Pro
Liveblog Pro is a liveblogging platform built by journalists, for journalists. Free to use for individuals, with a paid-for service offering multiple users.
Mention
Tracks social media mentions of key words you selection.block URLs out of searches and other features. 14 day free trial. Then accounts starting at $29 a month.
PhotoFeeler
Feedback on how you are being perceived in your profile photos. Add a photo in one of three categories – Business, Social or Dating. Vote on photos of other people to get credits or purchase credits with real money. Each credit allows one person to vote on your photo.
PostPlanner
Web post management tool for Facebook and Twitter. You can indicate which type of content (photos, text, etc) you want shared at what times. Allows you to re-send content multiple times. Includes a search tool to find more content related to your niche. $7 a month.
Quora
Crowdsourced questions and answers.
RebelMouse
Platform for curating and aggregating social media content. It pulls from user's Twitter and Facebook feeds (among others) to create a page that showcases social content or organizes content around a single topic or user. Can be hosted by RebelMouse or integrated with a site built with WordPress. Here's a sample.
Reddit User & Lookup History
A search tool to find posts by a particular poster.
SalesForce Marketing Cloud
Formally Radian6, it provides social media insights and reports. Relatively easy to use, and empowers companies to clearly understand their place in social. Paid.
Snapchat Stories
Collections of daily moments from users in cities around the world.
Social Flow*
Designed to makes sure your message goes out at the most optimum time by letting watch real-time conversations and expand audience engagement. Analyzes data to determine when money should be spent on Promoted Tweets, Sponsored Stories and Promoted Posts. Used by some major publishers like The Washington Post and Mashable. Starting at $99 a month.
SocialOomph*
App that schedules tweets (and other social media), auto-follow new followers, tracking keywords, and monitor social media activity (such as mentions and retweets). Free version and pro version.
SproutSocial*
A popular social media management tool in which you can schedule social media posts, get snapshot metrics, and monitor messages. A single stream inbox with monitoring tools and robust analytics. Not free or as cheap as HootSuite, but can be customized in ways that HootSuite cannot be customized. Free trial, Packages from $39, $59 or $99 per month.
Storyluxe
This iOS app will help to create Instagram Stories with many free options. More info here.
Meltwater (formally Sysomos)
Social media tracking analysis creating by capturing social media mentions. Reports are not detailed or indepth as rivals Salesforce Marketing Cloud (Radian6) or Crimson Hexagon. Best when only skimming mentions is your goal. Video explanation here. Easy to use for quick monitoring a company's brand. No mobile app. Paid.
Tailwind*
A Pinterest scheduler with analytics and features like a draft mode. Free trial then $119 a year.
Talkwalker Alert
Like Google alerts, tracks keyword mentions on the web--such as your own name, your family, friends, company, etc. Get email notices when the phrase or name comes up on the Web. Free.
Traackr
Find and follow people who are influential in your industry. See how social media leaders are responding and contributing to your content. Target authorities to help your social media campaigns get off the ground and track the results.
Skyword (formally TrackMaven)
Audience insights in real-time which are compared against peers. Focused on big brands and enterprise marketers. Paid.
Trackur
Social media monitoring tools and measurements.
WhoPostedWhat
Intended for investigative journalists, this site will provide a keyword search on specific dates for Facebook posts. Free.
Zapier
Tools for connecting over 1,000 web services (such as Evernote, Gmail, and Dropbox). Works like IFTTT. So you can create recipes like “if I receive an email with an attachment, automatically save the attachment to Google Drive”. Automated Twitter posts, archived Twitter posts, easy analysis. Up to 100 tasks each month for free. More of paid subscription starting at $15 per month.
Also see Twitter Tech Tools