10 Free Journalism & Media webinars on social media, writing, storytelling & more

Thu, Nov 3 - 2023 Social Media Trends

What: Why “personas” are over and communities are the new focus  How social commerce will rise and fall, and why customer experience will get even more social  Ways that predictive social analytics will disrupt marketing.

Who: Natanya Anderson GM, Strategic Services for Khoros; David Low Global CMO for Talkwalker; Dan Rucolas Lead, Marketing Reporting for Kraft Heinz                           

When: Noon, Central

Where: Zoom

Cost: Free

Sponsor: AdWeek, Talkwalker 

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Thu, Nov 3 - Protecting the Rights of High School Student Journalists

What: A discussion of the issues student journalists are facing in schools, what rights they have, and where they can get help.

Who: Adriana Chavira: Teacher/Journalism Advisor,

Daniel Pearl Magnet HS 

Nathalie Miranda: Former Student Editor, Peal Post 

Mike Hiestand: Student Press Law Center 

Susan Seager: Adjunct Law Professor, UC Irvine Press Freedom Project 

Moderated by Benjamin Davis, Associate Professor, Broadcast & Digital Journalism, Cal State Northridge

When: 8 pm, Eastern

Where: Zoom

Cost: Free

Sponsor: Society of Professional Journalists, LA Chapter

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Mon, Nov 7 – Media Law Office Hours

What: Allows journalists with legal questions to help find answers. 

Who: Attorney Matthew Leish

When: 5 pm, Eastern

Where: Zoom

Cost: Free 

Sponsor: Deadline Club of New York

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Mon, Nov 7 - The First Amendment Lives On

What: MacArthur Foundation President John Palfrey discusses with editor Stuart N. Brotman his book "The First Amendment Lives On", a collection of conversations with First Amendment scholars and advocates.

Who: Stuart Brotman, John Palfrey

When: 6 pm, Central

Where: Zoom

Cost: Free

Sponsor: American Writers Museum

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Wed, Nov 9 – The Art of Longform Storytelling

What: We want to dig into some key questions like: How do you find a narrative structure that works for your story? What are editors looking for in long-form features? And essentially — how do you take a mountain of reporting and turn it into an engaging piece of journalism?

Who: Katherine Bagley is the executive editor of Grist, a nonprofit media organization dedicated to telling stories of climate solutions and a just future; Tom Huang is Assistant Managing Editor for Journalism Initiatives at The Dallas Morning News; Sandi Villarreal is Deputy Editor, Digital at Texas Monthly. 

When: 4 pm, Eastern

Where: Zoom

Cost: Free

Sponsor: The Uproot Project, a network for journalists of color covering environmental issues, as well as students and others aspiring to cover this beat.

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Thu, Nov 10 - Uncover the Social Media Metrics That Actually Matter

What: Tips for uncovering insights about your brand and industry that can help strengthen consumer engagement  The best metrics to use to analyze your competition and key benchmarking metrics to help grow your business  The vital role social and media channels play in ensuring your content resonates with your target audience

Who: Mike Baglietto, Global Head of Market Insights at NetBase Quid

When: Noon, Central

Where: Zoom

Cost: Free

Sponsor: AdWeek

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Tue, Nov 15 – Covering Campus Crime

What: How to cover crime at their college — public or private — and how to get around potential roadblocks thrown up by admins and campus police.

Who: Lindsie Rank, a graduate of the University of North Carolina-Chapel Hill’s Law, Media and Communication dual-degree program, through which she earned a juris doctorate and a master’s in mass communication with a focus on First Amendment law.   

When: 1 pm, Central

Where: Zoom

Cost: Free

Sponsor: College Media Association

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Wed, Nov 16 – Writing Tips You’ll Use Every Day

What: A discussion of structure, making stories flow, crafting anecdotes and much more.

Who: Steve Padilla, a nationally recognized writing coach and longtime editor with the Los Angeles Times

When: 6pm, Eastern

Where: Zoom

Cost: Free for members

Sponsor: National Association of Hispanic Journalists and Google News Lab

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Wed Nov 16 – Pinpoint Training

What: Learn about Google’s newest tool, Pinpoint, explicitly built with journalists in mind. We’ll explore public collections, as well as learn how to upload document sets to examine through powerful search functionality, including searching handwriting and text within images. And we’ll show you how to use Pinpoint to transcribe audio and video files, such as interviews and meetings. We’ll also review some case studies and see how U.S. newsrooms have used Pinpoint in their work.

When: 7 pm, Eastern

Where: Zoom

Cost: Free

Sponsor: Journalism & Women Symposium

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Tue, Dec 6 - Top Mobile Trends for 2022

What: Join leaders from IHOP, Wavemaker, Horizon Media and T-Mobile Advertising Solutions for a look at how media and creative strategies are keeping pace with these mobile ad changes. You'll find out:  Which mobile consumption trends are most compelling for agencies and brands  Why app install campaigns are still so popular, and why marketers need to move beyond the download  How brands and agencies are responding to signal loss.

Who: Delphine Fabre-Hernoux Chief Data & Analytics  Officer, North America Wavemaker; Laura McElhinney EVP, Chief Data Officer Horizon Media; Nathan Casey Executive Director, CRM,  Loyalty, Digital, Ecommerce IHOP; Mike Peralta VP & GM  T-Mobile Advertising  Solutions   

When: Noon, Central

Where: Zoom

Cost: Free

Sponsor: AdWeek

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